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Discovery Toys
 
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Seasonal catalogs for this premier educational toy company were designed to convey both "learning and fun." As sales were primarily generated from home demonstrations, the catalog was the main selling tool and promoted the company's mission and brand.

Project Scope: Catalogs/Books
Collaborators: Neal Cavanaugh, Copywriter • Lloyd Hryciw, Photographer • Allyson Anthony, Stylist • Benchmark Lithography, Printing Broker
 
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